You’ve built your site on Wix, the design looks fine, but your phone isn’t ringing. You check Google — and you’re nowhere to be found. Sound familiar?
Many small business owners discover that Wix makes it harder to achieve strong search engine rankings. While Wix has improved in recent years, its limitations still frustrate business owners who want more than just a pretty site.
1. Performance Matters to Google
Google doesn’t just look at your content — it looks at how fast and mobile-friendly your website is.
Wix sites are often criticised for:
- Slow load times due to bloated code and large page sizes.
- Poor mobile scores on Google PageSpeed Insights.
- Heavy scripts that drag down performance.
If Google thinks your site is sluggish, it pushes you down the rankings.
2. SEO Settings That Don’t Go Far Enough
Yes, Wix has basic SEO tools, but many users find them restrictive. Common complaints include:
- Limited control over meta tags and structured data.
- Awkward URL structures that can’t be fully customised.
- Reliance on third-party apps for features that should be standard.
For small businesses competing locally, these gaps can make the difference between being on page one or buried on page five.
3. Growth and Scalability Problems
As your business grows, you may want to:
- Add advanced SEO plugins.
- Integrate analytics or marketing tools.
- Optimise content around new products and services.
With Wix, your flexibility is capped. You’re limited to what the platform allows, and workarounds often involve extra apps and costs — without guaranteeing results.
Why Local SEO Matters in the Black Country
If you run a business in Wolverhampton, Walsall, Dudley, or Stourbridge, you rely on local search visibility. Customers search for “plumbers near me,” “local accountants,” or “IT support Wolverhampton” — and if your site doesn’t show up, your competitors will.
That’s why your platform choice matters: SEO isn’t just about keywords, it’s about performance, structure, and ownership.
A Smarter Way Forward
At Black Country Tech Support, we build websites that Google actually likes:
- Mobile-first design for high PageSpeed scores.
- Clean code and lightweight builds to load fast.
- Flexible SEO tools so you can grow without limits.
- Local focus to help you rank in the areas you serve.
Think Wix is holding you back?
Get a free SEO checkup from Black Country Tech Support and find out how your site can perform better in Google.

